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Friday, March 30, 2012

WATCH YOUR MOUTH! How the words you choose can create a positive or negative response.

Building your business is scary, especially in the business. You want to make your investment a HUGE success immediately! YOU love the product, the people, the mission, the company, and you can’t wait to share it! But the problem starts to reveal itself quickly! You don’t understand why your business may not be growing. Why do people show interest then disappear? One of the biggest challenges in starting your business is building confidence. Having a strong self and level of confidence in what you do know will carry more weight in trying to learn everything about the company and trying to explain it all to your contact.
You don’t need to know everything about the company. Period.
Think of when you started a new job. The BIG one, the one you first got out of college, the one where it’s your “career”. That first day, that first week, that first month; were you required to be an expert? To have all the systems down? To know everyone’s name and their job title and description? To have all the products memorized, know the ingredients or how it was made? Obviously, the answer is, no! If your employer expected this of you, they surely are not doing a great job with being a leader in management position.
Wasn’t it funny when you finally discovered that bathroom that was just around the corner, super close to you, when you had been walking clear across the building as that was the only bathroom you knew? Or how easy it was when you figured out how to finally use the client database when it was like a foreign language to you at the start?
Why am I bringing this up? Because I’d like for you to feel what you should feel when you start something new. You can’t know it all, and you won’t know where all the bathrooms are I.e: shortcuts.
So stop trying to be an expert, success, know it all. Just be confident in what you do know and what you are passionate about. Now, this leads me to the REAL topic at hand.
When speaking with someone about the possible option of joining your business, working with you, or buying this product, the choice of words you use tell the story. Wouldn’t you love to have your next conversation hidden camera video taped? You could learn so much! How your body language is. What you say. If you are confident. If you puke all over them with details and more details. If you even ask them a question or let them talk. If you know what their primary need or interest is.
Keep it simple. Stay confident in what you do know and what you are passionate about. The choice of words you use will bring up the feeling for result in the conversation. If you tend to speak with negative words, (it’s not this….you aren’t….you don’t have to that…it isn’t going to be…) you will create a wall and a negative feeling for the person you are speaking to.
You help them feel what you want them to feel all by the words you are choosing.
Nothing feels worse than the feeling of defending yourself or your business in a conversation. If you have moved the conversation into this direction, pause, and nicely end the conversation. You won’t ever be able to convince a negative nelly as well as someone who just doesn’t believe in your mission.
Keep it simple, keep it positive, and keep the conversation about them. It’s not about you.
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Tuesday, March 27, 2012

Portion Sizes - Measuring is Critical for Weight Loss Success

I recently hired a natural bodybuilder to set me up with a diet plan. As I get older, I find I have to tweak my nutrition plan to get the results I’m looking for. I typically do not stay lean all the time and have to lean out for certain events or video filming. So in this occasion, I was curious on how my body would react with something specifically structured for me.
The diet plan was pretty bodybuilder basic 101. He had me eating 6 small meals a day and drinking at least 150 oz of water.
I was getting results, slowly but surely. But then my body hit a stall. The weight wasn’t moving for 3-4 days and I didn’t look any different either. The problem lies in my serving sizes. I wasn’t measuring, just eyeballing. Hey, I’m a fitness professional, I know what 4oz is. I can figure this out. I THOUGHT my husband threw out my manual scale when we moved from NY to TX. He always hated that thing. I went searching for it again deep in the cabinets, and found it!
To my surprise and madness, I was overeating on serving sizes! Sometimes 3-4 times the amount! Pictured here I was suppose to eat 2.5 oz Chicken and 3 oz Yam. As you can see my “guessing plate” and the “measured plate” on how I was way off!

So many of my meals throughout the day consisted of having 1oz of peanuts with the meals. Well, boy do I love peanuts! And the daily increase of an extra peanut or 10 surely made a difference when you times that by multiple meals in a day! No wonder I wasn’t losing weight! Even an extra couple hundred calories a day can make all the difference. Here was another one of my meals and how off I was:

So what does this all mean? YES, weighing and measuring is THAT important for your weightloss success! Even a fitness professional like myself can get it wrong. Invest in a digital scale (btw, I did throw out my manual cheap one after I bought a digital). It will seriously make all the difference in your hard efforts. By delaying measuring, is only delaying the success of your efforts and hard work.

Monday, February 20, 2012

Less IS More! Prospecting for your Network Marketing Business

Call it what you want, but prospecting is specifically thinking about sharing your business with someone else. The dictionary’s definition: pros·pect (prspkt)
n. – a. A potential customer, client, or purchaser.
You will have a greater success rate in building your direct marketing or network marketing business if you focus simply, on keeping it simple.
In everything in life, we become very familiar with things we are passionate about. We become very excited and can’t wait to tell the world so they too can become just as excited and join the excitement bubble we have for that particular product, service, or opportunity.
When working to build your business and the daily action of putting your opportunity, product, or service specifically in front of someone you feel should check it out too, it can become a dangerous line between sharing too much information.
It’s easy to confuse people as well as to talk them right out of even checking it out. Less IS More! Be excited! Make them make their own decision on taking that next step further to see if this is something they are interested in. Below are three top tips to follow when sharing your opportunity with a prospect.
1) BE EXCITED AND CONFIDENT! Speak with energy and confidence. Your facial expressions, body language, and vocal tone will be the first impression on this conversation. With whatever you are about to say, focus on these areas first.
2) BE EFFECTIVE IN KEEPING IT SIMPLE! No need to go into a long list of how to win this, make money here, this random person they don’t know is so successful, you get training here, you can do these home parties there, you can start challenges here, and you can win this award here…etc..you just confused the heck right out of them and made the decision for them. People are busy! If you are clear, concise, and simply just drop a seed so they can go develop that curiosity in your opportunity.
3) POINT THEM TO THE PRESENTATION/PRODUCT/SERVICES! Be clear in direction. Fumbling over your words speaks lack of confidence. Have a clear direction of what you want them to look further into. If it’s a video presentation of your business, know which one you like the best, and be consistent on sharing that. When it is a product, best practices is to have a sample on you to hand over.
In all of your prospecting experiences, be sure to set a clear time for them to check out what you want them to check out and a clear time as to when you will be following back up with them.
Following up is the biggest mistake direct marketers make. Consider it peace of mind! You know where this person stands and you are never left wondering if they checked it out, are they interested, as well as you get to leave the stalker label to the next guy.
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Wednesday, February 08, 2012

Are you ADVERTISING or MARKETING your business?

For most small-business owners, typically, the selling process is anything but easy and sometimes frightful! In fact, when it comes to promoting your product or service, many entrepreneurs struggle with any number of issues, including lack of confidence in themselves or their product, fear of failure/rejection and fear of closing the deal. On average, most new business owners fall quick and deep into the habit of advertising because our brains and our outside influences are so conditioned in doing so. Oddly enough, it’s a turn off! Put the shoe on the other foot and you will clearly see how turned off or how quick you are to hit the delete key on that incoming promo email, doesn’t matter who it came from, right? We just don’t want to be sold. There is a difference between advertising and marketing. The good news is experts say these fears and processes can be overcome with the proper attitude, training and practice.
First things first lets showcase some of the typical areas that may be holding you back in your business.
1) Nervous about making a Negative First Impression? You have complete control over this! It’s been said that first impressions are 50% of the getting to know you/like you process. Depending on where you are working to build your business, do as the Roman’s do, to a degree. People are attracted to other’s who look like them, dress like them, and act like them. If your audience is young vibrant early twenties women, you may want to wear the hot color now out and well put together outfits with accessories. You do not need to “act as a twenty year old” especially if you are no where near that age range. If your audience is a group of business professionals, look the part!
2) Scared of Rejection? Rejection actually can work in your favor. You’ve heard the saying, “Go for No.” this will actually force you to practice! Practicing where you can continuing to present your services, craft, or products for your audience will only make you better. Understanding the reasons behind a rejection can help you refine your product and presentation. Sometimes, the only way to beat that fear is to confront it. The more you do it the better you become at it, and less fear will be the result. Additionally, what you have may not be suited for everyone. Work with the people it is best suited for.
3) Are you Coming Across as Too Pushy? Focus more on having a conversation with someone than simply selling. Not every conversation has to move into you selling them what you have. But if the conversation does lead this way, learn the prospect’s needs and ask yourself if what you’re offering is of real value to that person. When you care about your prospective customer and develop a sense of trust, you’re more likely to make the sale. Business is about relationships, not who you can sell something to.
What’s the difference between advertising and marketing then? Easy, think about advertising. Shouldn’t be too hard, you are getting slammed with it everyday!
Advertising is the direct promotion of products and services to you. Sometimes in can be screamed in a mass promotion over and over again and on the most common level new business owners take, they personally send off “form” letters and canned conversations without finding out what the other person may need.
This of course allows people to move you into the white noise category and easily into the deleted email folder.
The best way to build your business is by marketing. You are a business, so own it! You provide service, products, and an opportunity for people. Just because you offer something that requires an exchange of money or commitment, doesn’t mean you are a slimy bad guy. You just need to find the right people that are looking for what you need. Again, you are a business. This is the way of the world, business is all around us. Services are being bought. Products are being purchased. How do you fall into being a success then? The biggest difference will be your interest in who you are speaking with. It’s not what’s in it for you, but what’s in it for them. Discover their needs and how you may be able to help support that need for a solution. Specifically creating a bigger social network allows you to speak more and more to people without intention. Once you have learned this skill, it really opens the door for attraction marketing; that’s a whole other story!